For example, by making it easier for you to send automated messages to guests, requesting their feedback and input, Airbnb software will encourage them to leave reviews of your accommodations. In addition to occasionally providing useful input, these reviews can be extremely useful in boosting the image of your properties. Rentals with more reviews on Airbnb are viewed as more trustworthy by potential guests. In this way, the additional reviews generated by Airbnb management software can help you earn additional guests in the future.
Similarly, taking advantage of an Airbnb property management service can also boost your ranking on the site itself. Airbnb’s ranking algorithm determines the order in which rentals appear among a potential visitor’s search results. As such, this is, without question, a factor worth paying attention to.
Airbnb’s algorithm is based on a variety of factors, including regular activity on the site, updating of your calendar, your response rate, and the number and quality of reviews you have received. As we’ve seen, juggling all these factors for multiple properties can be quite difficult on your own, and as such you might have a hard time achieving a higher ranking. With an Airbnb management software, however, you’ll find it much easier to pay attention to and manage all these factors, and by extension to achieve a higher ranking on this extremely popular site.
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